TVC, Photo, and Web Campaign (2021)
My Role: Bidding & Line Producer
Back for another round of Auto-Owners Insurance commercials, we filmed two TVCs on location in Orlando, FL including social content and photography. In a unfortunate twist, I contracted covid during pre-production for this shoot and wasn’t able to attend the director’s scout or shoot. But, I was able to pivot and work closely with my Orlando team to ensure that my absence wasn’t felt. And guess what… we pulled it off, and I was able to line produce while remaining completely remote.
Simple Human Sense - Left Field
Simple Human Sense - Hats
Production Company // Gorilla
Client // Auto-Owners Insurance
Director // Nate Sherfield
Prod Manager // Dan Springen
Exec Producer // Eric Machiela & Ross Vande Waa
TVC, Photo, and Web Campaign (2020)
My Role: Bidding & Line Producer
Filmed six TVCs on location in Orlando, FL over the course of four days including photography. Since it was the dead of winter in Michigan, and these spots were meant for summer, we had to find a warm place with green trees that would feel like Anytown, USA, so we chose Orlando. It ended up being the perfect location for us as the local actors and crew were very seasoned from working consistently with the theme parks in the area.
Simple Human Sense – Phone
Simple Human Sense – Parallel Park
Simple Human Sense – Home
Simple Human Sense – Cupcake
Simple Human Sense – Guard Dog
Simple Human Sense – Name
Production Company // Gorilla
Client // Auto-Owners Insurance
Director // Nate Sherfield
Exec Producer // Eric Machiela & Ross Vande Waa